Free Online Advertising for Non Profit Organization
One of the biggest advantages you have as a non profit organization is that you can get lots of traffic for free by applying to the Google Grants program.
If accepted you will receive up to $10k free advertising in Google adwords a month and in most cases for [...]
Jun
Empathy Training
Empathy Training
One of the first rules of non profit marketing that you must master is the law of empathy. People are moved and touched by people who resemble them and seem similar to them.
It doesnt matter if you aim at fund raising or recruting volunteers – you should always aspire to implement this rule.
For example [...]
Marketing Not for Profit – Understanding Your Strengths & Weaknesses
What do you got that the big companies dont got? (feel free to add more points in the comments)
1. You got voluntaries – many human working hours that you dont need to pay for. And maybe even a big database.
2. You usually (depends what kind of [...]