Global Media Change

Free Online Advertising for Non Profit Organization
One of the biggest advantages you have as a non profit organization is that you can get lots of traffic for free by applying to the Google Grants program.
If accepted you will receive up to $10k free advertising in Google adwords a month and in most cases for [...]

Michelle Vs. Barack Obama
American politics and social culture is undergoing a huge change these days.
The days of the American super hero that saves the world alone are ending. A new era is here. An era of a leader and a government that admit their weaknesses and ask the people to join and help solve society’s [...]

Empathy Training
One of the first rules of non profit marketing that you must master is the law of empathy. People are moved and touched by people who resemble them and seem similar to them.
It doesnt matter if you aim at fund raising or recruting volunteers – you should always aspire to implement this rule.
For example [...]

Building Your Volunteers Database
The strongest resource of a non profit is his people. You might not have a lot of money, and you might not be able to hire the most professional people in each position for your organization but you have your people!
The volunteers in a non profit organization are more important than costumers [...]

Marketing Not for Profit – Understanding Your Strengths & Weaknesses
What do you got that the big companies dont got? (feel free to add more points in the comments)
1. You got voluntaries – many human working hours that you dont need to pay for. And maybe even a big database.
2. You usually (depends what kind of [...]

Non Profit Web Hosting & Domain Name

I decided to write my first post for those of you who are about to start your online adventure as a non profit organization or an NGO. I thought I’ll share some experience about choosing the right non profit web hosting & domain name.
Non Profit Web Hosting
The most important [...]